Objectives

The main objective of my product is to bring a exciting, quality bar food snack at a reasonable cost with a reasonable amount that anyone can enjoy. Typical bar food snacks can be pricy and come with very little product. That's not the case with the Poppin Pretzels. Poppin Pretzels come in two different sizes, both at a low cost. You can can get a small plate with 12 poppers @ $5.99 and a large plate with 25 poppers @ $10.99. The small plate is good because it can be used as a personal plate or it can be shared between 2-4 people. I want to make sure customers get quality and quantity so that's why both plates come with a reasonable amount of poppers at a great low cost! "The company’s objectives should be defined in specific terms so management can measure progress and plan corrective action if needed to stay on track." Marketing: An Introduction, pg MP7.